CRO Daily
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19 resources
43% of companies have already raised quotas to reflect AI productivity, yet only 20.6% of revenue leaders call their AI production-ready. Reps are paying for gains that have not arrived.
New G2 research finds 49% of software buyers saw a CFO veto a purchase that had already been approved. Finance is now the final stage most pipelines cannot see.
New 2026 benchmarking shows the gap between top- and bottom-quartile net revenue retention has widened to 18 points. Two overlooked frictions explain most of the spread.
As AI reshapes every revenue function, CROs face a defining moment. Transform the go-to-market model or risk being outmaneuvered by faster-moving competitors. We surveyed 600 revenue leaders.
Analysis of 18,000 sales sequences reveals that teams systematically underestimate the cost of late or missed follow-ups, creating a compounding revenue leak that most leaders overlook.
A sweeping analysis of five years of pipeline data asks whether the inbound premium has permanently compressed and what that means for go-to-market investment heading into the second half of 2026.
New benchmarking data shows that companies in the top quartile of quota accuracy generate 31% more attainment than peers, yet most CROs rank quota design low on their priority list.
After two years of compressed pipelines, qualified deal flow is accelerating. Revenue leaders share what the next 18 months of pipeline activity is likely to look like and which segments will lead.
New research maps the capabilities separating the CROs who are driving strategic transformation from those still playing pure quota defense, and the specific behaviors that define the difference.
Stubborn pockets of deal slippage are persisting even as pipeline volume normalizes. What the data reveals about the structural shifts driving this divergence and how long it can last.
Revenue leaders need a framework for navigating shifting buyer expectations. Analysts break down three emerging purchase patterns and the pipeline planning implications of each.
Hype aside, what does real CRM adoption look like right now? We surveyed 200 sales operations leaders and enterprise reps to get an honest read on where the market truly is.
The FTC's updated guidelines now affect areas previously outside their remit. Revenue and legal teams walk through the six areas most likely to require new disclosure practices and external review.
AI prospecting platforms have captured significant pipeline share in three years. We look at which revenue organizations are mounting a credible response and which are losing ground.
Most large-scale sales transformation programs miss their targets. A new study of 150 transformations identifies the three design choices that separate successful programs from expensive failures.
Legacy territory models are leaving revenue on the table. New AI-driven approaches to coverage design are helping teams close gaps and reduce rep burnout at the same time.
Sales teams are deploying AI prospecting tools faster than governance frameworks can keep up. Organizations that get ahead of this now will have a significant compliance advantage.
Shifting buyer behavior is forcing revenue teams to rebuild conversion models from the ground up. Here is the analytical framework leading CROs are using to stress-test their funnels.
Revenue teams are losing top performers to better-paying roles in tech and consulting at an accelerating rate. Leaders who have cracked the retention problem share what actually works.
New court interpretations of commission agreements are expanding clawback exposure. A frank assessment of where most organizations stand and which contract terms carry the highest near-term risk.
Revenue intelligence tools are now live across enterprise teams. A frank assessment of where most organizations stand, which gaps are most urgent to close, and what sales leaders should prioritize first.
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